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Tuesday, March 8, 2011

Watch "The Dark Knight" On Facebook!

Warner Brothers just announced that "The Dark Knight" will be digitally available for rental on Facebook. They will be the first Hollywood studio to offer movies in a digital medium on a social network, and more movies will be announced in the coming months.

How to rent? Well, Red Dot Diva says, one has to be a Friend of "The Dark Knight" official Facebook page. Log on to that page and and click a "Rent" icon to apply Facebook Credits. The cost per rental is 30 Facebook Credits, or USD$3.

The clock starts ticking for 48 hours once one has purchased to watch the movie. Red Dot Diva also learnt that the movie is viewable in full-screen mode. And Facebook functionalities are not halted in any way.

It is unfortunate that this rental is not available to international viewers. The rest of the world seems lagging behind when it comes to media digital distribution.

Red Dot Diva finds this move by Warner Brothers interesting though. and wonders if it makes any changes to the way people "go watch a movie". With online dating sites being an equally hot commodity, would watching a movie on a date mean something entirely different now?

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